Recent Software Integration Content

This year’s Olympics was available to MVPD subscribers in captivating 4K UHD HDR with embedded Dolby Atmos immersive sound.

Bringing The Olympic Games Home In An Innovative, Automated WayAugust 27th 2021 - 09:00 AM

Sitting at home watching the Olympics 400m Women’s hurdles final live on NBC’s 4K HDR channel, home audiences were captivated by the sweat and effort displayed on screen with immersive sound of the runners’ feet hitting the track. Viewers thousands of miles away could be excused for thinking they had the best seat in the Japan National Stadium. The live 4K HDR broadcast of NBC’s primetime show throughout the Games were an extrasensory experience unlike any previous Olympics telecasts.

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Growth in streaming OTT delivery is changing the business realities of broadcast television production, playout and content distribution.

Grass Valley’s Scalable FutureAugust 23rd 2021 - 09:00 AM

New, in-cloud, pay-per-use business models offer new advantages to occasional REMI, field reporting, remote event production and similar content producers and distributors with a better business model to remain competitive and profitable without huge ongoing capital investments.

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Grass Valley’s Media Universe could be the answer to broadcasters’ revenue challenges.

Grass Valley Getting “Creative” To Navigate Disruptive TimesAugust 5th 2021 - 11:00 AM

The pressure to extract more revenue from ever shrinking budgets, due to expensive content rights contracts, is causing Broadcasters to re-evaluate—and in many cases reduce—how they spend their money on production tools and infrastructure. Recognizing this, live production technology providers like Grass Valley are getting “creative” in how they sell their products and cloud-native systems.

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“Anything with a printed circuit board in it is likely looking at similar market dynamics.” Tim Shoulders, Grass Valley CEO and President.

Parts And Chip ShortagesJuly 15th 2021 - 09:00 AM

TV equipment manufacturers are doing what broadcasters do best: Creatively helping each other work through a difficult technical challenge.

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The pandemic has not only affected TV production but also the sales of equipment used to support it.

With Easing Restrictions, Tech Companies Hoping For Quick RecoveryMay 26th 2021 - 09:00 AM

Over the past year, as broadcasters and production companies have expended great effort to reconfigure their workflows and develop new ways of working amid strict safety protocols, so too have the manufacturers of the technology and systems they rely on.

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The GV Media Universe is a virtual world of applications and microservices powered by the company’s Agile Media Processing Platform.

SaaS To Be Core Of Grass Valley Business Going ForwardOctober 13th 2020 - 11:00 AM

With its core business in live sports production, Grass Valley has seen its revenue contract significantly over the past eight months but with a new integrated software-defined product roadmap, it looks to bounce back while “reducing the pain” of migrating to IP. This insight, and more, was revealed during a virtual press conference presented by company management in early October.

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PTP Explained - Part 4 - Requirement’s For Virtualisation Of ST 2110 COTS InfrastructuresDecember 10th 2019 - 10:00 AM

In the fourth and final part of this series, we wrap up with an explanation on how PTP is used to support SMPTE ST 2110 based services, we dive into timing constraints related to using COTS (Commercial Off-The-Shelf) hardware, i.e.: servers.

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PTP Explained - Part 3 - Operational Supervision Of PTP Network ServicesNovember 26th 2019 - 10:00 AM

In the previous two parts of this four-part series, we covered the basic principles of PTP and explained how time transfer can be made highly reliable using both the inherent methods IEE1588 provides as well as various complementing redundancy technologies. In this part, we look deeper into monitoring PTP systems.

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