Understand the complexity of Next Gen TV, discover the standards, transmission methods, and delivery mechanisms needed to make ATSC 3.0 operate effectively. Keep up to date with this fast-paced emerging technology.
TV is changing, again. Color, hi-fi, stereo, VCRs, DTV, HDTV and flat panel displays were all significant technology achievements, affordable for all TV viewers, with obvious benefits and near-overnight popularity. Viewer and station benefits of moving to the incompatible ATSC 3.0 system and NextGen TV are interesting, but a bit less clear.
The push for integrating NextGen TV receiver chips into popular mobile devices picks up momentum at the 2019 NAB Show.
The first wave of over-the-air Next-Gen TV service will begin in Detroit in early 2020, with dozens more planned nationwide throughout 2020.
Arrival of the ATSC 3.0 standards with major revisions and enhancements over the preceding second-generation version has put the spotlight on the global future of Over The Air (OTA) broadcasting in general.
Once tweaked to perfection and final format specs locked in, production models of Next Gen TV sets will flood stores, confuse viewers and provide broadcasters and sponsors new opportunities to expand their reach and brands.
Commercial and Public TV broadcasting is on track for a future Next Gen TV world, with ongoing ATSC 3.0 test transmissions. What broadcasters do inside the new framework that makes money will be the big news at future NAB Shows.
Complex, space-efficient combining and switching system at DTV Utah transmission facility solves the challenges of adjacent signal combining without performance loss.
_460_286_70.jpg "Signs that the age of mobile broadcasting has arrived at NAB 2019 after many false starts.")
NAB CEO Gordon Smith’s criticism of Apple for failing to incorporate broadcast-capable chips in its mobile devices was timely for several reasons, even if it may fall on deaf ears.
