ATSC 3.0

Understand the complexity of Next Gen TV, discover the standards, transmission methods, and delivery mechanisms needed to make ATSC 3.0 operate effectively. Keep up to date with this fast-paced emerging technology.

Recent ATSC 3.0 Content

Update: The future has been slightly delayed. Please stand by.

Title: NextGen TV Looks To 2021November 23rd 2020 - 09:00 AM

Broadcasters are famous for adjusting to changing circumstances during live broadcasts without missing a beat. Live radio DJs roll with the punches. Live TV news reporters, newscast directors, engineers and technicians move or cut away as fast as possible. It comes with the territory and it’s in our DNA. The trick is to make surprises appear to be part of the show and carry on.

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The IABM created the 360°

OTA TV Transmission Technology UpdateSeptember 18th 2020 - 09:00 AM

Like the broadcasters they serve, the Las Vegas 2020 NAB Show and annual Amsterdam IBC events were forced to go virtual. Show or no shows, TV shows go on, and 2020 OTA TV transmission technology is moving faster than ever. Here’s some of what leading TV RF experts hoped to share with exhibit visitors in person.

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National ATSC 3.0 datacasting networks could be a significant and personality-independent new revenue stream for TV broadcasting.

Local TV Looks Beyond TVSeptember 10th 2020 - 09:00 AM

Local broadcasters are used to mission-critical because everything is mission-critical. Moving critical data may be the right move.

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Testing includes ramping up alert tests in four different time periods every two weeks, so more people on separate shifts can experience it.

Will NextGen TV Change Local News?August 28th 2020 - 09:00 AM

Tests in Washington D.C. ABC and FOX affiliate newsrooms will reveal the first data on new NextGen TV systems and workflows.

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ATSC 3.0 broadcasters’ future could be watering crops and turning on industrial lighting systems.

Broadcasters Consider Using ATSC 3.0 To Control IoT Devices. Is That “Broadcasting?”August 21st 2020 - 09:00 AM

Thanks to the pioneering and the sometimes overly promotional work of One Media, the wholly owned subsidiary of Sinclair Broadcast Group, the new broadcast standard emerging in the U.S., called ATSC 3.0, is promising broadcasters new capabilities well beyond delivering TV signals. Yet it’s also about to change the very definition of what it means to be a “broadcaster” in today’s highly competitive video marketplace.

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Broadcasters are building the transmission infrastructure and market transition models for NextGen TV.

NextGen TV Lifts OffAugust 12th 2020 - 09:00 AM

Several licensed experimental ATSC 3.0 stations have been on the air for some time. Now, the first commercial ATSC 3.0 stations have signed on in Las Vegas, Pittsburgh, Nashville, Salt Lake City and Phoenix.

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If you need a magnifying glass to see a better TV picture, it’s probably not a serious paradigm shift.

Content Delivery CrossroadsJuly 17th 2020 - 09:00 AM

What has changed the most over the course of broadcast TV technical history is the price of admission, the elimination of generation loss, HD and IP.

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The general look of an app on a commercial ATSC 3.0-enabled set tuned to Las Vegas host station KVCW 3.0.

Sinclair Begins Commercial ATSC 3.0 BroadcastsJuly 16th 2020 - 09:00 AM

“We’re productizing a transformation, not a transition.” Mark Aitken, President of Sinclair’s One Media.

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