Imagine Communications has introduced xG GamePlan, a next-generation, impressions-based inventory optimiser. The product leverages the scale and distributed nature of virtualized environments to help media companies significantly increase the value of available inventory.
Xytech is offering Sky Express, a tool to manage scheduling and billing as well as automation within the firm’s MediaPulse product.
Imagine Communications announced at IBC 2017 xG GamePlan, a cloud-native ad booking optimizer. The standalone optimization module is compatible with third-party business systems via open APIs.
Looking to maximize efficiency, AMC Networks International (AMCNI) Iberia has re-organized its operations and improved its handling of media assets by installing Tedial’s latest workflow engine, the Tedial Evolution.
One of my colleagues recently wrote an article including statements from others in the industry that orchestration was just a component of media asset management. I beg to differ and propose an alternative opinion and perspective.
UK commercial television network ITV has deployed the second phase of its ongoing on-air promotions management project, Phoenix. The ITV Phoenix platform is now running with an automated production system based on Pixel Power’s Factory technology to handle multiple versions of trailers and promos every month.