Crystal has announced that it has completed deployment for one of America’s leading television networks of an advanced software platform that allows the broadcaster to enforce distribution rights, provide dynamic ad insertion, manage C3, D4 and C7 rating metrics and provide accurate Video on Demand (VOD) across its network of owned and operated stations.
Broadcasters face a bewildering range of new technologies in an ever more competitive landscape. With new delivery platforms, OTT, streaming, cellular, VOD and others, broadcast professionals need to adopt the newest technology solutions to remain competitive.
One key decision is which new technologies to support, ATSC 3.0, UHD, 4K, others. The Broadcast Bridge has a full-range of tutorials on many of these new technologies. Below are two that may be key to broadcasting’s future.
Swiss IP video technology and service provider Zattoo has complemented its existing white label IPTV platform for network operators in its home country with a VOD (Video-on-Demand) package.
US regional cable operator Midco is upgrading its SeaChange Adrenalin multiscreen software platform as part of plans to expand into mobile TV services later in 2017. The operator is deploying the latest version of Adrenalin, which it says will provide the foundation for extension of current on-demand services to subscribers’ mobile phones, tablets and other IP-based viewing devices.
4KUniverse adds a 4K Subscription Video on Demand (SVOD) service for Amazon Fire TV making it the first 24-hr 4K SVOD channel in N.A. The channel is been built around the Videa publishing package from Swedish OTT technology firm Accedo.
The BBC has taken one more small step on the long road to self-sufficiency by launching its BBC Player authenticated multi-genre SVOD service in Malaysia, the second country to receive the service. This is the latest move in the BBC’s chequered mission to generate revenue through overseas sales of its content, given that its live and catch up programming is free in the UK.