Managing Complexity Through Workflow Automation August 2nd 2017 - 01:50 PM

Complexity can be a double-edged sword. On the one hand, it helps us accomplish great things. On the other hand, required workflows can be complex and prone to error. The challenges facing broadcasters have always been in balancing more complexity in delivering creative product against the staffing and infrastructure needed…

Metadata Driven Workflows and the Modern MAM July 24th 2017 - 09:00 AM

Years ago, the consultant gurus of Digital Asset Management said the ultimate value of metadata in asset management systems would be to improve efficiencies and content re-use. That time has come. Today, metadata driven workflows and orchestration are fundamental to a production or broadcast facility’s success.

Metadata Grinds Towards Unification and Automation July 12th 2017 - 09:00 AM

The arcane world of metadata has been enlivened by automation with the promise of efficiency savings in asset management and much richer labelling of content to enhance discovery. At the same time, there are hopes at last of the field being unified behind common standards, which is essential as video…

Where MAM Stops and Orchestration Starts May 24th 2017 - 09:00 AM

​Media asset management vendors are having to evolve as workflows move to the cloud. One way they are doing so is to segment part of their product offer into orchestration but – just as with MAM - it’s not entirely clear that everyone means the same thing when they use the t…

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