IBC2018 Show Event Channel

Everything you need to know for the show and exhibitors.

Click here

Report: Ooyala, Automation and Production Nirvana

Investment in global TV poses a very interesting challenge – will there be enough content to satisfy the demand for OTT services?

Introduction

Answering the question “How is this evolution impacting content creators, production studios, networks and distributors?”, with their latest white paper Ooyala dig deep to understand these issues and find remedies.

The report gives an in-depth analysis of the key stages in production workflows and investigates each in turn, looking at where inefficiencies arise, how savings can be made, and more importantly, how to speed up the process and make it more reliable.

Key to improving systems is removing long standing silos by developing tight integrations throughout the business and introducing automation to:

  • Eliminate manual tasks
  • Free up resources for high-value activities
  • Remove barriers to collaboration
  • Shorten production timescales
  • Improve visibility and control
  • Increase productivity and ROI
  • Reduce costs

After showing the OTT market growth projections increase from $1 billion last year to $7 billion by 2021, the report puts forward four ways to automate workflows and meet today’s OTT demands, with the emphasis on removing errors and freeing up staff for high-value tasks such as program making.

A special section on AI and machine learning describes some of the advances recently made to create richer metadata. Facial recognition algorithms detect gestures and generate indexed metadata for reality TV programs, removing the need to have manual logging of each camera.

Not only does AI provide massive labor savings, it also improves the reliability of logging. When confronted with such a task, humans bore easily and make mistakes.

Source: Ooyala<br />Diagram showing the key stages in a typical production workflow

Source: Ooyala
Diagram showing the key stages in a typical production workflow

Summary

This report will help CEO’s understand the necessary processes to improve workflows, and provide more time to free up production staff for high-value tasks such as making more content. And systems analysts and engineers will understand better the workflow processes and applications involved, especially with the advent of artificial intelligence and machine learning.


Registered readers can download the full report at the link below.

Let us know what you think…

Log-in or Register for free to post comments…

You might also like...

Broadcast For IT - Part 19 - Why Use IP?

Moving from the luxury of dedicated point-to-point connectivity in favor of asynchronous, shared, and unpredictable IP networks may seem like we’re making life unnecessarily difficult for ourselves. However, there are compelling reasons to make the transition to IP. In t…

Field Report: TV 2 DANMARK Upgrades to Pebble Beach Systems Marina

TV 2 DANMARK is the most popular commercial television network in Denmark and provides national channels including news and sports programming as well as multiple thematic channels. Faced with the need to move to a new technical facility, management decided that…

Essential Guide:  Video Over IP - Making It Work

Low latency networks and non-blocking switches are terms now appearing in mainstream broadcasting. But what do they mean? Why are they relevant? And how do we make Video over IP work?

Broadcast For IT - Part 18 - Quality Control

Quality Control is one of the many areas where IT and broadcast use similar terms, but the meaning is quite different. Whereas IT focuses on guaranteeing bit rates and packet delivery to improve quality of service and hence quality of…

Video Over IP - Making It Work - Part 3

Point to point connections dedicated to delivering video and audio signals have dominated the broadcast industry since the 1930’s. But migrating to IP is compelling engineers to think differently about packetized signal distribution. In this article we investigate the potential s…