Grass Valley Focuses Live Production, News and Content Delivery

Live demos are a feature of Grass Valley’s IBC exhibit including for its K-Frame V-series switchers.

“It’s not enough to just show a bunch of products running independently—that’s not how our customers work,” said Jan-Pieter van Welsem, Grass Valley vp sales and marketing, EMEA. “That approach applies to our presence at IBC as well as to how we interact with our customers every day in identifying their needs and designing solutions that address their individual situations. Our mission of empowering our customers to create, control, and connect content wherever, however and whenever it is consumed is more than just a guideline, it’s how we do business. Our IBC stand is set up to help visitors dig deep, learn and find long-term solutions.”

“Every operation is different in scope and scale, so we have developed a portfolio that offers a range of levels,” added van Welsem. “Whether you are a large network, a national arena, a local affiliate, a university, a house of worship or something in between, you’ll find solutions that fit into your budget and deliver the capabilities you need.”

As part of its demonstration at IBC, Grass Valley will be showcasing the K-Frame V Series with GV Korona 3-stripe panel, GV STRATUS 6.0 with social media management and XRE transcoder, the GV Matrix SDI hybrid router and K2 Dyno S Replay System.

Grass Valley is supplying cameras, IP routers, multiviewing and playout equipment and will be presenting at the IBC IP Showcase throughout the event to demonstrate real-world IP interoperability based on SMPTE ST 2110 and AMWA NMOS specifications.

Grass Valley also is working with Net Insight and Calrec to demonstrate plug-and-play WAN-based IP remote production capability. The solution, which features Grass Valley’s Direct IP live concept with an LDX 86 Series camera sending IP signals compressed in J2K with SMPTE 2022-6 to a Grass Valley XCU, will be shown daily at Net Insight’s stand.

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