MatrixStore is a Digital Content Governance platform.
Object Matrix has announced it will be launching an integration with Adobe XMP.
Extensible Metadata Platform (XMP) is a file labeling technology that lets users embed metadata into files themselves during the content creation process. The XMP format was created by Adobe to standardize how metadata is stored and transferred and is commonly used by various media outlets.
XMP enables users to create smart assets that retain their context when traveling across software, devices, and databases. It also enables the provision of full extensibility by adding arbitrary metadata to media in turn extending the level of search and retrieval available. The format also boasts the benefit of being able to manage the relationships of assets throughout their lifecycle helping with the future proofing of media.
“Adding Adobe XMP to the list of formats supported by PiP is an exciting development in the evolution of MatrixStore as a Digital Content Governance platform. With the increasing adoption of Adobe Creative Cloud the XMP is a fantastic format that will enable our customers to share content with ease across internal or external teams.”Nick Pearce-Tomenius, Co-founder & Sales and Marketing Director, Object Matrix.
The integration of XMP benefits the existing PiP (Processing in Place) storage system with MatrixStore by increasing the efficiency of Adobe archive and share workflows. PiP streamlines the processes for sharing content across local or global teams. It does this by extracting metadata from ingested assets making it available for search via its fast and powerful distributed database. The metadata is available via an API, sharing metadata with technology partner’s applications. By using local CPUs to process archived content there is no need to move petabytes of data in and out to perform post-processing. This all provides a flexible, scalable framework that allows advanced data analytics and advanced post processing algorithms to be carried out.
“By integrating our XMP format, Object Matrix is helping extend open standards and the goal of common exchange formats across the industry. The result is more fluid production workflows for tools like Adobe Premiere Pro CC, Adobe After Effects CC, and other Adobe applications.”Sue Skidmore, head of partner relations for professional video at Adobe.
Once the XMP content has been indexed by PiP it can be found, browsed and shared using the Vision web interface from Object Matrix or any application integrated with the MatrixStore API. Other formats supported by PiP include AS11, AS10 and Exif.
You might also like...
Investment in global TV poses a very interesting challenge – will there be enough content to satisfy the demand for OTT services?
The Pitfalls of Online File Sharing and Sending Services for the Media & Entertainment Industry:
In the last article on Cloud Broadcasting we looked at integration and how we communicate with SaaS and cloud services in the absence of GPI’s and serial connections. In this article, we introduce secure server access and issues around s…
In its essence, a Media Management system is not built to generate revenue for organisations. The implementation of one can, however, streamline workflows and free-up time for revenue-generating activities. Of course, every organisation is different and so that means what…
Considering the unarguably fast clock speed in Media & Entertainment (M&E) today, content enterprises need to be able to rapidly access, preview, share, process and publish content for on-time delivery to an ever-increasing number of platforms and devices.…