4KUniverse, which claims to be the first round-the-clock 4K Ultra HD general entertainment channel in North America, has added a 4K Subscription Video on Demand (SVOD) service for Amazon Fire TV. This has been built around the Videa publishing package from Swedish OTT technology firm Accedo.

Launched in June 2016, 4KUniverse is available on linear, cable, satellite TV and various OTT platforms, offering TV series, movies, documentaries and sports at 4K resolution. The channel has also been shooting and airing some channels at the High Fame Rate (HFR) of 60fps, as well as at High Dynamic Range (HDR).

“Keeping up with the demands of our expanding OTT community is key to us at 4KUniverse,” said Matthew Mancinelli, 4KUniverse CEO. “The scalability of Accedo’s cost-effective Videa solution offers flexibility as we grow our subscriber base and ensures a consistent, 4K Ultra HD video experience at all times.”

4KUniverse went for the Videa publishing platform partly because of its ability to build and manage customised video applications without need for additional design or development. Content can be managed dynamically across all devices from one interface, while content and UI (User Interfaces) updates can be transmitted to all supported devices without need for any code modifications.

The 4KUniverse channel on Amazon’s Fire TV goes live in May 2017.