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Grass Valley Takes a “Format-Flexible” Approach to Live Production at the 2017 NAB Show

Grass Valley is exhibiting new cameras and a new production switcher line at the 2017 NAB Show that help content creators create, control and connect content wherever, however and whenever it is consumed.

In the area of Live Production, Grass Valley’s format-flexible approach will include its LDX 86N Series of native HD/3G/4K/High-speed system cameras that offer customers the flexibility to choose either the ultimate 4K resolution with native 4K imaging or switch to native 3G/HD for all applications where 3Gps/HD performance is required. The LDX 86N includes the GV-eLicense upgrade path for easy upgrading as needed, with the ability to use standard B4 2/3-inch HD lenses or new B4 2/3-inch 4K UHD lenses. It also boasts XDR—Extended Dynamic Range—operation (HDR with up to 15 F-stops).

The LDX 86n offers the GV-eLicense upgrade path for complete flexibility in production capability.

The LDX 86n offers the GV-eLicense upgrade path for complete flexibility in production capability.

Also on display in its exhibit booth will be the new GV Korona K-Frame production switchers, which combine mid-range performance, along with proven workflows and simplified control of complex productions in a compact package for mobile units or small studios. These capabilities are available in either a 2 M/E or 1 M/E model. The GV Korona K-Frame also offers a choice between two new control surfaces with a built-in touchscreen menu system, innovative touchscreens in transition areas, and a K-Frame S-series video processing engine.

Also on the booth will be the new iTX On-Demand software that handles the preparation of VOD and catch-up TV assets in a way that dramatically reduces operational costs and the time it takes to get content onto VOD platforms (for both pre-recorded and live content). The iTX On-Demand package automates the VOD process by embedding asset creation into the production from the start, streamlining complex workflows and making them easy to execute.

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