Deluxe Showcase Software-Defined Cloud Services

​Deluxe is showing off its cloud workflow solutions at NAB, among them being broadcast playout and delivery platform, Deluxe MediaCloud and multi-screen media management platform, Deluxe OnDemand.

Described as the world’s first commercially deployed software-defined broadcast platform, Deluxe MediaCloud provides MAM, multi-channel playout and delivery. Deployments include those by MP & Silva for delivering live NFL games to broadcasters throughout Europe.

“In contrast to the complex, expensive and inflexible traditional infrastructures, the Deluxe MediaCloud platform is a revolutionary, software defined solution that eliminates the need for large capital investment and refresh, considerably reduces operating cost, and future-proofs the broadcast supply chain - all of which drives flexibility and control back to the broadcaster,” says the firm.

Deluxe OnDemand supports TV Everywhere applications, the expansion of VOD/SVOD libraries, and the quick launch of OTT and electronic sell-through (EST) services. At NAB, Deluxe will also debut new virtual reality projects and unique service capabilities and announce new customer deployments.

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