BeamON won NAB's 2021 PILOT innovation award.
The launch is BEAM Dynamics’ first and is presented as the first product that addresses the problem of downtime on set, estimated to cost the industry $6 billion per year.
BeamON is described as giving broadcasters a comprehensive overview of the technology used across studios, control rooms, ENG, and IT infrastructure.
“As the first-of-its-kind Product Intelligence Platform, Beam helps engineering teams manage thousands of unique pieces of production equipment in a single user interface - whether it's product logistics, software/firmware updates, or maintenance,” says David Kaszycki, CEO and co-founder of BEAM Dynamics.
“Imagine a teleprompter drops out midway through a live production, or a lighting grid suddenly turns off during taping. Downtime as a result of product failure is estimated to be a $6 billion problem in the broadcast industry alone. While common business systems like ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) have digitized the back office, and AI has taken center stage in the media supply chain, technology management still relies on analog and fragmented workflows. These outdated workflows are labor-intensive – requiring manual data entry and monitoring from a dedicated internal workforce.
Kaszycki adds that he visited hundreds of studios and continued to see the same problem on set: engineers were managing thousands of pieces of mission-critical products with outdated and cobbled-together tools, complaining about how to keep up with product updates, maintenance, and service.
“With BeamON, engineering teams gain instant visibility to their entire production inventory across departments and regions. BEAM customers also receive product update notifications, failure warnings and can visualize important product lifetime events in a single user interface. They also benefit from one unified service process for all product vendors represented in their production workflow.”
The service is a cloud-based service accessible via web browser and replaces spreadsheets commonly used for technology asset management, as well as internal service ticket platforms and equipment reporting tools.
BEAM says it is offering “an attractive early bird discount until the end of 2021.”
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