Digital Nirvana, a provider of leading-edge media monitoring and metadata generation services, announce the launch of MetadataIQ, a new metadata automation tool for content producers using the Avid media platform. A secure and scalable software-as-a-service (SaaS) solution, MetadataIQ offers off-the-shelf integration with Avid Interplay to automate the end-to-end process of generating speech-to-text and video intelligence metadata for Avid-based assets while automatically submitting media for transcription, captioning, and translations from within the existing workflow.

MetadataIQ allows operators to create and ingest different types of metadata — including speech-to-text, facial recognition, OCR, logos, and objects, each with customizable marker durations and color codes for easy identification — that can be accessed via the Avid MediaCentral environment. Editors simply type a search term within Interplay or MediaCentral, identify the relevant clip, and start creating content. For VOD and content repurposing, video intelligence metadata aids in product placement/replacement and accurately identifying ad spots.

The platform offers on-premise transcoding and intelligent extraction of audio files to generate speech-to-text transcripts. Users aren’t required to create a low-res proxy or manually import files into Avid MediaCentral. MetadataIQ automatically generates speech-to-text transcripts for file-based assets in addition to streaming speech-to-text transcripts from growing audio assets in real time. Operators have the option of sending transcripts to Digital Nirvana’s processing centers for high-quality, human-curated output, which is returned within Interplay.

MetadataIQ integrates directly with the company’s Trance platform for the generation of transcripts, captions, and translations in all industry-supported formats. In-house teams can submit files directly from their existing workflow and receive the output as sidecar files or ingest them directly back into Interplay as markers.

The MetadataIQ software can be installed on-site on a dedicated server or virtual machine with Digital Nirvana providing complete support for deployment.