ETV Bharat Selects Grass Valley Solutions For Production And Editing Upgrade

ETV Bharat, the comprehensive digital national news platform, owned and operated by Ushodaya Enterprises Pvt, has selected a range of Grass Valley solutions to underpin its upgraded production and editing operations.

The new set-up includes the video production and content management tool, GV STRATUS, integrated with nonlinear editing software EDIUS. It gives the service provider future-ready capability, allowing it to scale its operations both on-premise and remotely off-site.

ETV Bharat delivers seamless news and information services across mobile apps and web portals to 24 Indian states with programming in 13 languages. Central to the production facility in Hyderabad is  Grass Valley’s GV STRATUS video production and content management system, a combination of tools and customization for fast ingest to on-air, efficient asset management, integrated social media publishing and management of metadata. With EDIUS, the news service benefits from an award-winning, multiformat software, ideally suited for news production, with real-time capabilities and format versatility.

"Innovation and evolution have never been so crucial in our industry than in the last year,” said Bharath K, CTO, ETV Bharat. “We pride ourselves on innovation, and the ETV Bharat service is a first-of-its-kind offering in India in terms of diversity and depth. To remain productive during the COVID-19 pandemic, we wanted to implement a reliable and trustworthy production and asset management solution that could enable our operators to work on-site and at home as needed.”

GV STRATUS manages media with speed top of mind in both on premise and remote broadcast applications. All ingested content is formatted in lower resolution proxy on the fly by STRATUS transcoders. For on premise use, ETV purchased 400 EDIUS Pro licenses for flexible, fast editing. 200 Remote users utilize EDIUS XS for secure editing via VPN and user access control while rendering their edits from the field. The powerful rules engine automatically manages file transfers to their respective location based on pre-configured user preference.

You might also like...

Standards: Part 6 - About The ISO 14496 – MPEG-4 Standard

This article describes the various parts of the MPEG-4 standard and discusses how it is much more than a video codec. MPEG-4 describes a sophisticated interactive multimedia platform for deployment on digital TV and the Internet.

Chris Brown Discusses The Themes Of The 2024 NAB Show

The Broadcast Bridge sat down with Chris Brown, executive vice president and managing director, NAB Global Connections and Events to discuss this year’s gathering April 13-17 (show floor open April 14-17) and how the industry looks to the show e…

Audio For Broadcast - The Book

​Audio For Broadcast - The Book gathers together 16 articles into a 78 page eBook which explores the science and practical applications of audio in broadcast.  This book is not aimed at audio A1’s, it is intended as a reference resource for …

Project Managing The Creative Elements Of Live Sports Production

Huw Bevan is an Executive Producer, Consultant and Head of Cricket for Sunset+Vine, in London, one of the UK’s leading independent sports production companies that produces a full slate of rugby, soccer and cricket events each year. This…

Standards: Part 4 - Standards For Media Container Files

This article describes the various codecs in common use and their symbiotic relationship to the media container files which are essential when it comes to packaging the resulting content for storage or delivery.