WFMJ Selects StreamMaster PRIME For Branding Refresh

The virtualized solution provides plug-for-plug replacement for real-time on-air graphics.

Pixel Power has delivered a StreamMaster PRIME system to WFMJ, the NBC and CW affiliate in Youngstown, Ohio. The new StreamMaster PRIME is a direct replacement for an existing Pixel Power LogoVision graphics generator.

StreamMaster PRIME is described as a turnkey appliance, implemented in software running on COTS hardware, with a flexible function set. It is designed to provide a replacement for individual devices in a traditional master control and playout architecture, and supports SDI I/O for easy integration with existing infrastructure. WFMJ had been using a Pixel Power LogoVision system for many years, but the hardware operating system was no longer supported by Microsoft so a replacement was needed.

In the WFMJ application, StreamMaster PRIME is largely automated, taking data from the station’s BTi system and displaying news tickers, Lotto results, school closure information and election data. Control and template design uses StreamMaster Control Toolbox, a software application included with the technology. The system underlines the station’s branding and graphic identity, and operates completely automatically under normal circumstances. 

“StreamMaster PRIME is precisely what we needed,” said Bob Flis, chief engineer at WFMJ. “We could unplug the old system, plug in the new and it carried on working perfectly. We were used to the high-quality graphics from our old Pixel Power system, and this keeps up the great look. StreamMaster is software defined so it is future proof, we can add new functions as our needs evolve.” 

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