MediaKind Launches Mediaroom Play For Android TV Set Tops

MediaKind has launched Mediaroom Play, a new client addition enabling operators to deploy set top boxes (STBs) running on Android TV.

This represents a significant investment in Mediaroom, the IPTV platform the company inherited when it spun out of Ericsson in 2018, originally developed by Microsoft in the mid noughties.

Mediaroom Play is a STB-based client package within the MediaKind Mediaroom portfolio, developed on the Android TV operating system. It is a pre-integrated system tested and designed for rapid launch of new STBs running on Android TV. It includes CommScope’s latest VIP7802 set top utilizing Broadcom’s 72180 system-on-a-chip (SoC), ruwido remote control unit, and support for various streaming applications.

Mediaroom Play enables operators to become part of the global movement that is embracing Android TV and its pool of over 1000 streaming content providers, according to the company. Mediaroom Play increases an operator’s aggregation capability value with access to over 7000 applications and games available on the Google Play Store. Mediaroom contends that the integration also opens up new monetization routes for operators, with revenue share opportunities on the Google Play Store and through Google Ads.

With Mediaroom Play and its custom launcher user interface, consumers can exploit the set top for gaming, utilities, communications, security, and home automation. It also provides access to value-added features from Google for the consumer and operator, including Google Assistant, YouTube, Accessibility Services, GOTA (the application update tool), and First Time Configuration Wizard.

You might also like...

The World Of OTT: Part 6 - Content Origination

Content Origination is in the midst of significant transformation, like all parts of the OTT video ecosystem. As OTT grows and new efficiencies are pursued, Origination must play its part as a fundamental element of the delivery chain. But Origination…

Production In The Age Of Media Choice

The way consumers engage with content is constantly shifting and at a faster pace than ever before, leaving the television industry playing catch up. Broadcasters, production companies and content producers around the globe are seeing the complexities in production and…

Analytics, Targeting, Mobile And Privacy To Thrive In 2021

Barring the unexpected, the broad themes of 2021 in broadcasting and media entertainment have already been sculpted by the unprecedented events of 2020.

Tech + Media Predictions 2021 - Part 2

The industry experienced futureshock head-on in 2020. The impact will take a long time to unwind but it’s already clear that some changes will be profound and not all of them bad. In part 2 we look at what sports and s…

2020 - The Year Of The Engineer

If we could have a “Year of the Engineer”, then I am firmly of the opinion that 2020 would be it. Lockdown has demonstrated unprecedented imagination, ingenuity and tenacity, especially for our engineering community.