Salsa Sound Brings Virtual Crowd To NWSL Challenge Cup
Salsa’s vCROWD technology creates responsive sound for games with no crowds that can respond to every event on the field in real time.
CBS Sports and Vista selected Salsa Sound to provide virtual crowd sounds for the National Womens’ Soccer League Challenge Cup matches. This includes the first game of the competition, held on Saturday 27th June, which was the most-watched game in league history
Salsa Sound’s vCROWD technology creates responsive crowd sound for games with no crowds that can respond to every event on the field of play in real time, making more engaging stadium sound for broadcast.
“The Salsa Sound vCROWD app provides that crucial missing audience excitement and atmosphere to sports whilst stadiums remain empty during the COVID pandemic,” said Ben Shirley, Director at Salsa Sound. “vCROWD was operated in Florida by Vista as part of CBS Sports’ remote production of the NWSL Challenge Cup. vCROWD seamlessly blends multiple loops and individual samples constructed from real game recordings. Every combination of excitement, applause, even booing and whistles, can be easily blended and manipulated using an intuitive touchscreen interface to perfectly respond to events happening on the field of play.
“It was important to us that vCROWD could be operated by anyone with a good understanding of the game, the intuitive multitouch interface allows even non-audio professionals to rapidly control every nuance of a sports crowd,” said Rob Oldfield, CEO at Salsa Sound. “The detail is important to us, authentic goal sounds and near misses, even the ironic cheers when the away team makes a mistake create a more engaging and enjoyable experience for fans.”
vCROWD can be used for multiple sports, even club-specific sounds can be incorporated into the sample set to recreate each stadium’s unique character.
You might also like...
System Showcase: Ireland’s RTÉ Adds Video To Its Radio Studios To Increase Content Value
RTE’s move to new studios prompted a project to add more sophisticated video capabilities to its new radio studios, reflecting a global trend towards the consumption of radio online.
Waves: Part 9 - Propagation Inversion
As a child I came under two powerful influences. The first of these was electricity. My father was the chief electrician at a chemical works and he would bring home any broken or redundant electrical parts for me to tinker…
Compression: Part 8 - Spatial Compression
Now we turn to Spatial Compression, which takes place within individual images and takes no account of other images.
Waves: Part 8 - Shock Waves
Shock waves are interesting phenomena that take place in a number of different media. For an arcane physical process, they have done quite well to be adopted by the mainstream media as one of their clichés, along with Mae …
Audio At The 2023 NAB Show - IP, Remote Production, Immersive Sound And Deja Vu
If it feels like we’ve been talking about AoIP for the last 10 years, there’s a good reason for that; we have. IP has been a focus for broadcasters for so long that there are actual grown-ups working in the…