RTW Offers Loudness Delivery Guide For Content Providers

RTW has produced and is now making available on its website a comprehensive guide to loudness standards from around the world. It includes the various delivery specifications required by content providers like Spotify, Netflix, Apple, Sony, Amazon, Tidal and Google (YouTube).

Mike Kahsnitz, RTW Senior Director of Product Management, said that with so many different streaming services available, the company saw a need for gathering all of the available information in one place. Some of these mandated guidelines are similar in terms of Integrated Loudness (LUFS) but may vary slightly with regard to True Peak (dBTP), and then again some are simply the same.

“For example, if you make music and would like to submit your content to Spotify, Apple Music, Amazon Music, Tidal and Deezer, you should not just bounce one file for all of them,” Kahsnitz said. “There simply is no one-size-fits-all solution.”

There are also many broadcast standards, depending on region, individual country and content type. The new RTW guide 35 different specifications, which are all listed on the RTW website.

“This includes streaming platforms, we have nearly 50 instances, and it is our hope that content providers will see this as a helpful resource and may bookmark it as a future reference when delivering digital content,” Kahsnitz said.

The loudness delivery specifications on the RTW page all include Loudness and True Peak targets, and depending on content type and destination, parameters such as Short Term Loudness, Momentary Loudness and Max Loudness Range may also be included.

The guide can be found here.

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