The Finish Line Uses EditShare Remote Workflows

UK based post house, The Finish Line, is using EditShare’s Flow media management workflow solution to scale its business through remotely enabled workflows. The facility has created a cloud-based media control layer that enables advanced, remote editorial workflows including ingest of rushes, storyboarding, and review and approval.

“Our core business has been based around installing and staffing internal finishing services for production companies. I am always looking at solutions to help us manage our team of creative talent while also ensuring that our clients have a consistent experience that is as good or better than that of a traditional facility,” states Zeb Chadfield, founder, The Finish Line. “Until recently, remote workflows were not commonplace and we spent a lot of time helping production companies migrate over to these services with the intention of helping their budgets to be better utilized.”

The impact of COVID-19 has changed the work dynamic for production facilities and given an urgency to deploying remote work solutions. Chadfield adds, “At The Finish Line we have been working as a distributed business for a long time and are in a position to help companies quickly pivot their operations. Luckily there are very mature tools on the market which are simple to deploy in the cloud like Flow and QScan from EditShare. We can build all of the technology our clients are used to having access to in traditional facilities but within a virtual environment. We can then automate their ingest processes and provide them with easy and secure access to view their media. They can collaborate with their editors even while they are continuing to shoot or need to stay home because of a global pandemic.”

Chadfield concludes, “The benefits of working from home are immense, and we will come out of this knowing that we can work effectively from home, even when not forced into it. Everyone should be trying to find ways to enable their teams to work remotely as much as possible."

Rob Adams, vp worldwide sales, EditShare, says “Rapidly changing global events have forced a rethink about workflow collaboration. The traditional office, or in this case, the cutting room, is no longer the norm. Zeb is thinking - and working - light years ahead in terms of remote production. We are honored that he is driving this new approach and putting Flow right at the core of what is likely to be the industry’s next big shift.”

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