ABR monitoring solutions from iQ now support post-origin monitoring of content within ABR streams plus dynamic ad video quality assurance.
Two challenges for OTT streaming providers revolve around managing the customer experience and capitalising on advertisement revenue. Telestream addresses this with new ‘post-origin’ content monitoring capabilities for ABR streaming media within its iQ ABR monitoring solutions.
“Our latest OTT monitoring advancements give content owners and service providers deeper visibility into video and audio quality,” commented Matthew Driscoll, Director of Product Management at Telestream. “With media analysis monitoring, you can be assured that the OTT service is streaming smoothly, the video looks great and audio levels are hitting the mark.”
Ad insertion is a common pain point for organisations. As streaming services shift to dynamic ad insertion, OTT service providers are under increased pressure to ensure ads are inserted free from errors and performance problems. iQ Solutions enhance visibility of ad avails from ingest to post-origin with consolidated SCTE-35 reporting that identifies when ad opportunities are accurately delivered in the streaming domain.
“OTT content preparation and distribution is a complex endeavor,” added Driscoll. “Telestream’s iQ solutions maximize service performance visibility for any organization that is part of the streaming video chain. Our portfolio of purpose-built probes and management systems for data correlation are designed to take away the guesswork and focus teams on solving real problems.”
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