AWS Showcase End-to-End Cloud Workflows

AWS is exhibiting a broad range of technologies that streamline content creation and delivery while also enabling advanced machine learning workflows for captioning, personalization, and compliance.

Amazon Web Services demonstrations will illustrate how customers can tap into AWS services to more efficiently develop content, quickly deploy new offerings, streamline backend processes with automation, and protect, store, and manage assets with less overhead.

Demonstrations showcase the latest video encoding and processing technologies for live and on-demand content including AV1 video compression, content-aware encoding, Common Media Application Format (CMAF), and Quality-Defined Variable Bitrate (QVBR) rate control future proofing the technology investment.

AWS Elemental MediaStore and Amazon CloudFront will anchor a live streaming video workflow that employs chunked CMAF encoding to achieve sub-three-second latency from camera to device.

AWS will demonstrate a creative studio in the cloud that allows animation, VFX and post production professionals around the world to collaborate on digital content creation with greater agility. It also provides the flexibility to scale rendering resources, virtual workstations, and data storage globally with AWS Thinkbox Deadline, Amazon Elastic Compute Cloud (EC2) Spot Instances, Amazon EC2 G3 Instances, and Simple Storage Service (S3), and per-minute licensing for industry standard creative tools.

Other highlights:

  • A direct-to-viewer solution for OTT video delivery enables rapid deployment of resilient, end-to-end live streaming workflows.
  • Unified headend in the cloud - Traditional, on-premises distribution and cloud-based distribution converge in a live OTT video workflow that simplifies the delivery of live content to and from the cloud, supporting operational agility and reduced infrastructure costs.
  • Serverless channel creation – A new approach to building and deploying channels, personalized programming, and advertising with AWS Elemental MediaTailor and Amazon Personalize.
  • Machine learning solutions – Services to automate content preparation for compliance, moderation and regional localization, including real-time transcription, caption creation, and multi-language subtitling with dubbing.

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