Africa Post Office Buys EditShare

Nairobi, Kenya-based creative facility, Africa Post Office (APO) has selected the EditShare suite of products to facilitate collaboration and media management.

APO will use EditShare EFS high-performance, scale-out shared storage, Flow media asset management (MAM), and Ark archiving backup solution for its projects. The first independent post facility of its kind in sub-Saharan Africa, APO is led by editor Franki Ashiruka whose credits include Poacher and Tales from The Bush Larder.

“There is no other independent post facility like APO in Nairobi. Most post work is housed under specific film production companies,” he says. “Unlike these businesses, we have complete autonomy and flexibility when it comes to projects and have been busy since opening our doors on day one. To balance the expanding list of projects with the high-caliber work we are known to deliver, we had to optimize the way we managed our media in order to grow.

“Centralizing all of our content onto the EFS, Flow and Ark platform allowed us to eliminate a significant amount of manual and redundant work that interrupted the creative process. The entire team can now share projects and collaborate with colleagues in real time on developing scenes, even when they are working remotely. Overall, the investment in EditShare has established a much more fluid and faster turn around, allowing us to fit more projects through the pipe with a greater degree of creative energy going into every endeavor.”

The new EditShare powered media management foundation will support APO’s upcoming work on two reality television shows, KCB Lion's Den, which is based on the internationally franchised Dragons' Den and The Great Kenyan Bake Off, a version of the BBC Show The Great British Bake Off.

EditShare’s single node EFS systems, which ships with Flow and Ark, can be configured with additional capabilities such as high availability metadata servers, Flow workflow automation, remote editing modules, and EditShare QScan AQC solution to create a dynamic end-to-end workflow that facilitates media management from ingest to archive.

Let us know what you think…

Log-in or Register for free to post comments…

You might also like...

Data Recording & Transmission - Part 12: The Optical Drive - Playback

Optical disks rely totally on the ability of the pickup to follow and focus on the data track. It is taken for granted that these mechanisms are phenomenally accurate, work at high speed despite being made at low cost and…

Data Recording: The Optical Drive - Part 11

The optical disk has some useful characteristics that have allowed it to survive alongside magnetic media. John Watkinson takes a look.

Essential Guide: Immersive Audio Pt 3 - Immersive Audio Objects

Immersive audio transforms the listening environment to deliver a mesmerizing and captivating experience for a wide range of audiences and expansive group of genres.

Taming The Virtualized Beast

Without doubt, virtualization is a key technological evolution focus and it will empower many broadcast and media organizations to work differently, more efficiently and more profitably.

Data Recording and Transmission - Part 10: The Hard Disk Drive – Increasing Density

The hard disk drive rapidly converged on the concept of one head per surface with all of the heads moving together on a common positioner.