Telestream Previews New Channel Creation Concept for NAB Show

As broadcasters and streaming operators look to get channels on-air ever more rapidly, Telestream is introducing a cloud-based system for creating new services easily and quickly. OptiQ is described as performing “one-click channel creation” and will be launched at the 2019 NAB Show in April.

Telestream says OptiQ was the result of "a strategic research initiative" with a "major European telecoms service provider" but has not as yet released which company it is. The aim behind the collaboration was to reduce the time it takes to create a new channel from months or weeks to a process that is only a few minutes long.

The resulting video channels integrate monitoring features and are able to switch between multiple sources, whether they are live feeds or pre-recorded files. The process is based on a 'pay-as-you-go' principle, allowing any future variations in demand for the service to be accounted for while keeping expenditure in relation to revenues. Because of this the operators do not have to put money up front to make sure they hit audience targets.

With the 'pop-up' channel already a reality through software-based systems, Telestream appears to have taken the concept further by employing what it calls "dynamic innovation". This came out of talking to customers and allows operators to start a new service and expand it if it works out or close it if it doesn't. Among possible features is the ability to create channels or a platform for an event - both premium and regular - for a limited period. There is also the option to put out supporting material, such as highlights, biographies and background, in parallel to a premium channel.

All this is facilitated by employing a containerised approach and multiple orchestration systems that are programmed to respond to industry dynamics and audience response. The containers, described as Linux-based 'elements', can be encoders, packagers, origin servers or monitoring probes, which are then instantiated in the cloud using an orchestrator. Once assembled these are automatically configured to produce a live streaming channel with real-time monitoring.

Part of OptiQ is a new Telestream Channel Orchestrator for channel design. This carries out orchestration management as well as connecting and arranging the different components while also providing back-up and self-repair functions. OptiQ is partly intended as a transition to hybrid on-premises/cloud operations for companies that do not have extensive experience of working in the cloud. Another potential user is one that does not want to commit to a single cloud provider or wishes to move from an existing service and so needs more choice and flexibility.

Telestream envisages OptiQ as supporting the majority of leading cloud operators, with a longer-term goal being to work with fixed site data complexes. The system is able to integrate new encoding and packaging methods, with streaming based on cloud technologies. In this way it can offer a hybrid route for migration, with SD and HD processes handled in the cloud while hardware installations provide the processing and power capabilities needed for Ultra HD/4k and HDR.

Dynamic software, providing orchestration and real-time diagnostics, is used to provide what Telestream is calling Self-X capability, incorporating self-healing, self-optimisation and self-scaling. OptiQ also combines live streaming, workflow, cloud, integrated monitoring and containerisation tools already offered by Telestream. "It is an ambitious project and the intention is that the initial release will be a SaaS offering so we can rapidly evolve the system in the early pilots and fine-tune it before committing to an on-premises version," explained Telestream chief executive Scott Puopolo.

Let us know what you think…

Log-in or Register for free to post comments…

You might also like...

5G And Live Production

This past summer the NBA did a little experimenting using 5G and mobile phones to cover their summer league. This is not User Generated Content (UGC) by any means. It also was not an off the shelf deployment of 5G…

Cyber Security Is An All Industry Issue

Cyber security impacts everyone and every industry. One unifying comment from cyber security experts is the bad guys are mostly winning. The good guys are fighting the good fight and we each need to do our part. One of the…

What Is The Role Of NMOS In ST2110 Adoption?

At the recent IBC conference, vendors were showing ST2110 compatible products. The IP pavilion was there to demonstrate how it all works nicely together, all interoperable, etc. There were sessions to introduce and provide the information and knowledge to implement…

User Generated Content Or Reporting In Real Time

We all understand what it means when someone says a video went viral. It typically means a person used a mobile device to record an event and posted it to any number of social media websites. How does that have…

Nine Pitfalls Of Relying On FTP To Move Large Media Files

Broadcasters are continuing to adopt and take advantage of IT working practices as they transition to file-based workflows. However, some seemingly effective solutions are outdated, have not kept pace with advances in computing power, and are unable to efficiently transfer…