SimplyLive Partners With CP Communications’ Red House Streaming

The new partnership will solve a growing problem when content creators are tasked with filling multiple distribution platforms on limited budgets.

The launch of east coast-based CP Communications’ Red House Streaming business unit includes a partnership with Simplylive and provides solutions for automated live production, streaming and recording. RedHouse Streaming offers the same services for IP and bonded cellular applications and will also distribute and sell Simplylive separate from its own solution, ProductionSTREAM.

ProductionSTREAM supports up to 12 video sources with software-based switching, and cleanly integrates with Red House Streaming’s Mobile Viewpoint solutions for IP and bonded cellular networking and distribution. The result is that content creators are provided with an intuitive, touchscreen-driven platform that will help them focus on storytelling over technical operation.

The VP Sales and Operations, Americas for Simplylive, Gregory Macchia, notes that the partnership solves a growing problem for content creators tasked with filling multiple distribution platforms on limited budgets. “The broadcast and production industry is hungry for more content, but the budgets are getting smaller and more difficult to justify,” says Macchia. “The Red House Streaming and Simplylive partnership offers a professional solution to create high-level productions while limiting operational costs. Our affordable and flexible approach will help users establish new production models to serve diverse audience sizes and new revenue streams across many delivery platforms.”

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