SimplyLive Partners With CP Communications’ Red House Streaming

The new partnership will solve a growing problem when content creators are tasked with filling multiple distribution platforms on limited budgets.

The launch of east coast-based CP Communications’ Red House Streaming business unit includes a partnership with Simplylive and provides solutions for automated live production, streaming and recording. RedHouse Streaming offers the same services for IP and bonded cellular applications and will also distribute and sell Simplylive separate from its own solution, ProductionSTREAM.

ProductionSTREAM supports up to 12 video sources with software-based switching, and cleanly integrates with Red House Streaming’s Mobile Viewpoint solutions for IP and bonded cellular networking and distribution. The result is that content creators are provided with an intuitive, touchscreen-driven platform that will help them focus on storytelling over technical operation.

The VP Sales and Operations, Americas for Simplylive, Gregory Macchia, notes that the partnership solves a growing problem for content creators tasked with filling multiple distribution platforms on limited budgets. “The broadcast and production industry is hungry for more content, but the budgets are getting smaller and more difficult to justify,” says Macchia. “The Red House Streaming and Simplylive partnership offers a professional solution to create high-level productions while limiting operational costs. Our affordable and flexible approach will help users establish new production models to serve diverse audience sizes and new revenue streams across many delivery platforms.”

Let us know what you think…

Log-in or Register for free to post comments…

You might also like...

How Live Production Benefits From Software-Defined Switching

As the myriad of live competition television shows continue to attract new and ever larger audiences for TV networks, producing them live has become so complicated that a second technical director (TD), often called a “screens TD,” is now often bei…

Server-Based “At Home” Workflows Provide Efficiency For NASCAR Productions

NASCAR Productions, based in Charlotte NC, prides itself on maintaining one of the most technically advanced content creation organizations in the country. It’s responsible for providing content, graphics and other show elements to broadcasters (mainly Fox and NBC), as w…

Special Report: Super Bowl LIII – The Technology Behind the Broadcast

New England Patriot quarterback, Tom Brady, entered Mercedes Benz stadium in Atlanta, GA on February 3rd having already won five Super Bowl games. And through four-quarters of play, all delivered by a television crew of hundreds of technicians, sports casters…

TV Director Treats Super Bowl Telecast Like Any Other Game

Like many professional football players themselves, CBS Sports Lead television director Mike Arnold tries to treat the Super Bowl as he would a regular season game, calling the same shots and camera angles—albeit with many more cameras at his d…

Behind a Wall of High Tech Gadgetry, CBS Super Bowl’s Anchors Focus on Old-School Storytelling

Behind the more than 100 television cameras and an arsenal of the most advanced broadcast technology ever assembled, the anchors reporting the 53rd Super Bowl will concentrate on the ancient art of storytelling.