Avid MediaCentral ingest and export workflow enabled by Vantage
Arte Radiotelevisivo Argentina SA (Artear) is using Telestream Vantage Transcode Pro to automate the transcoding and processing of media.
Owned by Argentine media conglomerate Grupo Clarín, Artear produces and distributes Spanish-language content, such as episodic dramas, game shows, news, and dance competitions.
To better manage its operations, Artear recently opened a Content Production Center—the largest in Latin America—with four studios featuring an Avid MediaCentral post production workflow. A key component to the MediaCentral workflow is a Telestream Vantage Transcode Pro system that automates the transcoding and processing of media moving into and out of the Avid editing, storage and asset management systems.
Artear’s Vantage Transcode Pro workflow is accelerated through the use of four Telestream Lightspeed K80 servers, plus 10 Dell CPU nodes running Vantage.
“As our operation grows, I can’t imagine how we would handle our current media processing workload without Vantage,” said José Gabriel Ciccarelli, Avid ASCR, for Artear. “Vantage ensures that all video—regardless of codec, format, bitrate, or quality—can be ingested into our MediaCentral ecosystem. It also ensures that the material exported from our Avids is in the right format for distribution to all of our websites and social networks as quickly as possible.”
To meet all of its distribution requirements—including viewing on a variety of home and mobile devices—Artear needs to repurpose each instance of video that it produces into a variety of formats and adaptive bit rate (ABR) variants. Artear has also configured its Vantage system with Vantage Transcode Multiscreen, a GPU-accelerated solution for creating high-quality ABR packages—a process that optimizes the video content for proper display on all the different connected devices today’s viewers like to use.
Some of Artear’s most challenging workflows are related to transcoding the voluminous content seen on its TN cable news network into the right formats for use on the TN.com.ar website and international distribution channels. “By automating these tasks, we’ve eliminated human error, which is common with repetitive tasks. And with accelerated processing, we’re able to ensure that media files are ready in time for postproduction,” adds Ciccarelli.
“Before Vantage, we only needed to ingest about 150 Sony camera files per day into our Avid workflow. But, as the need for digital versions increases, we now rely on Vantage to solve our biggest challenge—getting content to our viewers in the formats they need to watch wherever and whenever they choose,” he said.
You might also like...
Philo T. Farnsworth was the original TV pioneer. When he transmitted the first picture from a camera to a receiver in another room in 1927, he exclaimed to technicians helping him, “There you are – electronic television!” What’s never been quoted but lik…
Ground breaking advances in storage technology are paving the way to empower broadcasters to fully utilize IT storage systems. Taking advantage of state-of-the-art machine learning techniques, IT innovators now deliver storage systems that are more resilient, flexible, and reliable than…
This FREE to download eBook is likely to become the reference document you keep close at hand, because, if, like many, you are tasked with Preparing for Broadcast IP Infrastructures. Supported by Riedel, this near 100 pages of in-depth guides, illustrations,…
Artificial Intelligence (AI) has made its mark on IT and is rapidly advancing into mainstream broadcasting. By employing AI methodologies, specifically machine learning, broadcasters can benefit greatly from the advances in IT infrastructure innovation and advanced storage designs.
In their latest hyper-realistic VR weather warning, The Weather Channel helps viewers better understand the potential dangers created by ice storms.