Symposium Keynote - “Experience the Power of Data”

The Symposium keynote address painted a future where time spent in driverless cars may be the most exciting or the most productive part of our day.

“Autonomous vehicles are the unseen driving force of the next wave of innovation,” Doug Davis, svp of the Autonomous Driving Group, Intel, began the keynote address of Monday’s Symposium, the day before the official start of the SMPTE 2018 Annual Technical Conference & Exhibition.

“It will redefine the way we experience life, work, school and home, making possible experiences we never thought possible we’d have.”

Davis estimated that by 2050 the amount of data that will be generated by all this extra time could be worth 50 Trillion dollars.

He said Virtual Reality technology will play a major roll filling this abundance of relaxation time, and used Intel’s own experience delivering true Virtual Reality from last Winter’s Olympic Games as an example of its value.

Then, postulating that the interior of a driverless car could be the perfect environment for encapsulating new experiences, expanded the idea to the revolutionary Volumetric Capture technology that can actually put the viewer inside a three dimensiaonal VR movie scene.

“You could see the POV of the hero. Or the villain,” he said. “Or, on the sports field, you could see a football game from the perspective of the quarterback.”

The problem is, Davis said, the technology is outpacing the available content, kind of like early cell phones waiting for the first killer app.

“Intel commissioned a study from Strategy Analytics called ‘The Passenger Economy’ that predicted that explosion to generate $7T from this new ubiquitously connected technology when cars become the most significant mobile data generating and consuming device that we use.”

From Davis’s perspective, the rise of autonomous cars will be the most ambitious project of our collective lifetime.

After his keynote address, I asked Davis if he could give readers of the SMPTE newsletter and The Broadcast Bridge a statement that would summarize his message.

“Autonomous vehicles are going to save millions of lives, and that is why this technology is so important,” he said.

You might also like...

Learning From The Experts At The BEITC Sessions at 2023 NAB Show

Many NAB Shows visitors don’t realize that some of the most valuable technical information released at NAB Shows emanates from BEITC sessions. The job titles of all but one speaker in the conference are all related to engineering, technology, d…

Celebrating BEITC At NAB Show

As we approach the 2023 NAB Show in the NAB centenary year, we celebrate the unique insight and influence of the Broadcast Engineering & IT Conference that happens alongside the show each year.

Network Technologies At IBC 2022 - System Configuration & Control Key Themes

Will any new digital solutions on display at IBC 2022 not have an IP address?

Playout & Delivery At IBC 2022 - Cloud-Native & Workflow Efficiencies Key Themes

One of the key trends at IBC 2022 is virtualization and moving to cloud-native infrastructures. Manufacturers and users want to improve workflow efficiencies with whole cloud ecosystems and data.

US Open Golf Puts Spotlight On Latency And Scale For Live Streaming

Every big global sporting event exerts stress on streaming infrastructures and challenges providers to deliver further improvements in the viewing experience as demand and traffic levels go on increasing. The 2022 US Open Golf Championship in Brookline, Massachusetts, is particularly under…