Imagine Communications Showcases Business Transformation Strategies at IBC 2018

Imagine Communications to focus on enabling media companies to personalize transition to next-gen architectures and business models for IBC 2018.

At IBC2018, Imagine Communications will demonstrate practical innovation and strategies for making a gradual and managed transition to next-gen architectures and business models across three major solution pillars.

Ad Tech
Visitors to the Imagine stand can explore a unique portfolio of integrated inventory management and optimization, data analytics and targeted delivery solutions designed to help media companies increase revenue and decrease costs across multichannel, multiplatform and multimarket operations.

Highlights include the worldwide debut of xG Scorecard, a powerful business intelligence solution that provides at-a-glance, real-time insights and precise knowledge of how spots drive sales for advertisers. This first-of-its-kind reporting tool blends data from traditional sales and traffic systems, operational databases, ratings, clickstream and even social networks into a single view that can be customized to meet the needs of specific users.

Live
Imagine will showcase its latest innovations for live production, including high-capacity 100GbE network links, an intuitive live sports control panel that provides enhanced automation break manipulation, and SMPTE ST 2110-capable processing for HD, UHD and IP.

On stand will be demonstrations of Selenio Network Processor and UHD-ready EPIC MV multiviewer working together to efficiently monitor the signals of multiple dedicated screens, with inputs and monitor outputs all in IP. To address the enormous bandwidth challenge associated with monitoring uncompressed UHD signals, SNP makes a “proxy” signal from every UHD signal that it touches in both directions. EPIC MV uses these proxy signals — which are full-color, full-frame-rate, and typically HD resolution — rather than the UHD original, resulting in a significant reduction in overall system cost.

Playout
Visitors to the stand can get hands-on experience with proven, next-generation playout technology including the Versio Platform, the first cloud-native, microservices-based playout ecosystem. Also on display is Versio IOX, a high-availability, parity stack, multi-petabyte storage solution designed from the ground up for the reliability and performance demands of broadcast; and Nexio+ AMP, the industry’s highest-density media server with hybrid SDI/IP and H.265 capability.

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