Hitachi Z-HD5500 Cameras Boost Live Production Quality for Sardis Events

Corporate event specialist Sardis Events often works in production environments with dynamic lighting and background conditions that can be challenging for video cameras. When the company expanded its video equipment roster to support rapid business growth, they purchased three Hitachi Kokusai Z-HD5500 studio and field production cameras to provide the image quality they were seeking.

The Hitachi Z-HD5500 cameras have impressed Sardis camera operators.

The Hitachi Z-HD5500 cameras have impressed Sardis camera operators.

Based in Gurnee, Illinois, Sardis Events was formed roughly 18 months ago as a division of 20-year-old production, AV installation and rental company Sardis Media. Sardis Events provides services from staging and set design to multi-camera image magnification (IMAG) and live webcasting for Fortune 500 companies, as well as a variety of professional associations. Sardis produces events across the U.S. and internationally with audiences ranging from hundreds to thousands of attendees, and with their project volume growing to nearly 100 jobs annually, they started evaluating new cameras last year.

“We owned 1080i cameras from a different manufacturer, but as we got busier our jobs started overlapping a lot more,” said Nate Aguilar, technical director at Sardis Events. We found ourselves renting additional cameras and equipment a lot, and it reached the point where it made sense for us to ‘go big’ and build a second camera, switcher and routing system of our own. We wanted fiber connectivity to go longer distances, and we wanted to upgrade to 1080p so it would look great on big screens and for webcasting.”

The camera control units are mounted in one of two pre-wired racks that Sardis moves from show-to-show for easy setup.

The camera control units are mounted in one of two pre-wired racks that Sardis moves from show-to-show for easy setup.

The ability of the Hitachi Kokusai cameras to handle LED-based backgrounds was also critical to Aguilar. “We do more and more LED video walls as backdrops on stages, and we needed cameras with global shutter sensors to acquire video without the visual artifacts that LED displays can cause,” he explained. “We read that the HITACHI Z-HD5500 was optimized for challenging LED environments and natively 1080p, so it sounded like a great fit. Then we saw it in person in front of an LED wall, and it looked unbelievable.”

Sardis deploys the Z-HD5500 cameras on tripods, handheld or on a jib depending on the needs of each project. The cameras are connected via fiber to Hitachi CU-HD1200 camera control units mounted in one of two pre-wired racks that Sardis moves from show-to-show for easy setup. One rack houses the CCUs, camera shading controls, shading monitor, recorders, scopes, and Ross Carbonite Black Plus switcher frame, while the second rack hosts the switcher control surface and primary monitoring. The pre-configured racks combine with the Z-HD5500s’ fiber connectivity and ease of deployment to speed on-site setup times.

Let us know what you think…

Log-in or Register for free to post comments…

You might also like...

Color and Colorimetry – Part 2

At one time the only repeatable source of light on Earth was the sun. Later it was found that if bodies were made hot enough, they would radiate light. Any treatment of illumination has to start with the radiation from…

Server-Based “At Home” Workflows Provide Efficiency For NASCAR Productions

NASCAR Productions, based in Charlotte NC, prides itself on maintaining one of the most technically advanced content creation organizations in the country. It’s responsible for providing content, graphics and other show elements to broadcasters (mainly Fox and NBC), as w…

Special Report: Super Bowl LIII – The Technology Behind the Broadcast

New England Patriot quarterback, Tom Brady, entered Mercedes Benz stadium in Atlanta, GA on February 3rd having already won five Super Bowl games. And through four-quarters of play, all delivered by a television crew of hundreds of technicians, sports casters…

CBS Trumpets Augmented Reality and 8K at Super Bowl 2019

Super Bowl 2019 will raise the bar for live broadcasting technology with innovations in augmented reality (AR) and use of at least one 8K camera, while also highlighting past innovations that have fallen out of favor.

TV Director Treats Super Bowl Telecast Like Any Other Game

Like many professional football players themselves, CBS Sports Lead television director Mike Arnold tries to treat the Super Bowl as he would a regular season game, calling the same shots and camera angles—albeit with many more cameras at his d…