IMF Workflows Demonstrated At HPA Meet

At the Hollywood Post Alliance Dalet showcased IMF production and delivery workflows. Organized by the worldwide IMF User Group, an HPA open forum for the community of end users and manufacturers of IMF standards. The event also featured Colorfront, Marquise Technologies and Rohde & Schwarz demonstrating typical IMF scenarios.

“Turning IMF from a promise to an actual production-ready implementation is a great step for the industry as a whole,” said Matthieu Fasani, product line manager for Dalet MAM & SaaS solutions. “The adoption of the standard will become more and more critical for content originators and distributors to optimize workflows in today’s explosive film and broadcast market. Dalet has committed to this standard and initiative from the get go. We are glad to spearhead and enable this new generation of workflows and format.

“There are real substantive business benefits in adopting IMF. Simplified distribution, optimized delivery, reduced storage footprint, shorter lead time for product turnaround and reduced QC costs allow content producers to industrialize their productions and scale delivery to meet demands. Deploying IMF-proven solutions is game-changing and now is the time for broadcasters and content producers to make the leap.”

At the HPA, Dalet will demonstrate with member companies an end-to-end IMF workflow including receiving IMF packages, referencing IMF assets in a central repository and leveraging IMF metadata, both technical and editorial. 

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