Vizrt Helps Broadcasters Engage Viewers at 2018 NAB Show

Looking to help broadcasters worldwide engage their audience, no matter where they are, Vizrt will spotlight a number of its visual storytelling tools and give journalists and content owners the networked ability to share their stories and/or programming on-air, online, and to OTT platforms.

The company's template-based story creation, media asset management (MAM) and live production tools allow users to share content everywhere in order to expand their audiences. Vizrt’s fully integrated live production system, Mosart, is easy to use and requires only a single operator to drive a live production that can then be streamed on-air, online, and to OTT platforms. At the 2018 NAB Show, the company will also demonstrate the latest version of Viz Story; with a cloud-based workflow for journalists to search, edit, and publish media anywhere.

The Vizrt NAB booth will also feature software that drives video walls and augmented reality (AR) graphics. Its live production tools make it easy to control all the screens in the studio and drive AR graphics that engage audiences. The booth will also include “The Big AR Show,” which Vizrt launched at last year’s NAB show to attendee acclaim. The captivating demonstration of next-generation storytelling that includes live video combined with computer (Viz One rendering engine)-generated AR elements effects.

The Vizrt NAB booth will also feature software that drives video walls and augmented reality graphics.

The Vizrt NAB booth will also feature software that drives video walls and augmented reality graphics.

In the area of live data analysis and display for live sports telecasts, Vizrt will demonstrate a new sports analysis system integrated with Viz Libero AR in the studio, giving presenters a new way to talk about the action on the field. Vizrt’s sports production tools also provide new revenue streams for media companies by creating regionalized and targeted ads on the field with AR graphics, and with virtual field-side advertising replacements.

Finally, Vizrt said it would also have a major announcement that will prepare the next generation of designers to change the face of global media design.

Let us know what you think…

Log-in or Register for free to post comments…

You might also like...

2018 NAB Show Highlights Complex State of the Industry

Following numerous private conversations and panel discussions at the recent 2018 NAB Show, it’s become clear that broadcasters are being challenged like never before to hold the line on CapEx spending while delivering more content across their linear platforms. Because o…

Articles You May Have Missed – August 16, 2017

Virtual Reality (VR). There are basically two camps; you love it or could not care less. The rabid VR fans look for every hit of a new product, technique or movie/clip to try. The reality is that creating VR…

EBU Weighs Up Costs, Challenges and Opportunities of Virtual Reality

The EBU (European Broadcasting Union) has urged the whole video service industry to unite behind Virtual Reality and avoid the mistakes made with previous attempts to deliver new experiences for users, such as 3D.

Use Augmented Reality To Freshen Your News And Weathercasts

Flipping homes may be all the rage, but for many news directors the idea of gutting the studio to give it a fresh new look is a pipedream. However, with the use of augmented reality (AR) a newsroom can have…

Articles You May Have Missed – May 10, 2017

Most of this industry’s professionals did not attend the 2017 NAB Show. And those who did could not have visited all 1800 exhibitors. Here is a review of some of the technology you may have missed.