​Weigel Selects TMD’s Paragon+ MAM

TMD is to provide Chicago-based Weigel Broadcasting, with a new digital asset and workflow management system.

Weigel operates multiple stations in several television markets as well as networks MeTV, Heroes and Icons, Movies, and Decades that are distributed to more than 300 US television stations.

Weigel has installed the Paragon+ application from TMD for content management which runs on the Mediaflex-UMS platform. The service-oriented architecture supports interfaces to multiple external systems, which at Weigel include two existing program scheduling systems, playout automation, and provide rules-based management of multiple tiers of storage. The software will track new assets as they arrive, moving them to the appropriate level of storage (live servers, nearline and archive) and dynamically monitoring status such as quality control. TMD’s Analytics dashboard will provide comprehensive KPI metrics for resource and business planning.

“Staff will be able to see the complete catalogue and the status of every item through a single user interface said Kyle Walker, vp of Technology, Weigel. “Data will be consistent throughout the business for better searching and content utilisation, ensuring greater operational efficiency. The workflow engine supports air and kill dates in the metadata, so movement through the storage levels and deletion of content for which rights are no longer held will be fully automated, eliminating the need for staff to manually delete or move material.”

“The project at Weigel is a great opportunity for us to demonstrate the ease with which we can assemble interfaces, structures and software-defined workflows,” said Paul Wilkins, TMD’s Director of Solutions and Marketing. “Our goal in developing Mediaflex-UMS is to build an agile, user-configurable platform for asset and workflow management, designed to provide rich functionality that scales from small work group solutions, for major media companies like Weigel and global media operations offering both on-premise and cloud solutions.”

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