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Media streaming over the internet is unique. Packet switched networks were never designed to deliver continuous and long streams of media but instead were built to efficiently process transactional and short bursts of data. The long streams of video and audio data are relentless in their network demands and to distribute them effectively requires the adoption of specialist CDNs.
ASG, ES Broadcast and LOGIC Media Solutions join the GV Media Universe Advanced Channel Partner Program.
Riedel Communications announced it is an official sponsor of the Birmingham 2022 Commonwealth Games, and will also serve as the official radio communications provider.
The Singapore based manufacturer will also present its Caton Transport Protocols family of IP transmission technologies.
UK media technology vendor Amino has joined the RDK Video Accelerator (RDK-VA) group and launched RDK-V devices and software.
According to Parks Associates, more than 310 million connected households will have at least one OTT service by 2024. The recent explosion in video consumption on every screen has opened up new opportunities for service providers while also creating some challenges.
Targeting adverts on the basis of user behavior rather than just known preferences or attributes can improve general engagement but especially derive revenues from less popular content or light TV viewer categories.
MwareTV, a cloud-based provider of multitenant platforms, will show how its IPTV OTT technology can deliver revenue generating video services at the postponed IBC 2021 in Amsterdam held 3-6 December.
