Crystal Showcase New Leading-Edge Automation Tool For OTT At The 2018 IBC Show September 19^th 2018 - 12:05 PM

At the 2018 IBC Show, Crystal highlightied their new Crystal Connect with VidTime, which allows users to deploy addressable advertising across all broadcast advertising inventory including scheduled programming and live sports or news. Additionally, it can be deployed across all platforms from traditional television delivered by cable & satellite to connected

Viewpoint: Sports Streaming - Getting Better ROI September 17^th 2018 - 01:00 PM

It’s not quite game, set, and match for traditional broadcasters when it comes to sports, but the writing is certainly on the wall. At a time when content has become commoditized, meaning the old adage of “build it and they will come” has never been less relevant. How should OTT p

Harmonic Announces Launch of Dynamic Ad Insertion With VOS360 SaaS September 14^th 2018 - 07:00 PM

As part of the company’s commitment to SaaS, Harmonic demonstrated the advanced capabilities available in the cloud with VOS360 video SaaS. Officials say it offers new cost savings and monetization opportunities for content owners and video service providers.

Crystal Connect Brings Precision Control to Frame-Accurate Switching September 14^th 2018 - 04:00 PM

Crystal Connect with VidTime initiates precise ad/program boundary markers enabling frame accurate ad stitching by AWS Elemental MediaTailor.

Kaltura teams up with Yospace and SpotX to launch advertising package September 14^th 2018 - 01:50 PM

Kaltura, New York based provider of video technology geared towards cloud TV services, has unveiled its Advanced Advertising package in time for demonstration at IBC 2018 in Amsterdam.

NPAW to Showcase YOUBORA Video Analytics at IBC 2018 September 13^th 2018 - 05:00 PM

YOUBORA is the most advanced and holistic suite of integrated video analytics and business intelligence for broadcasters, OTTs, telcos and media companies. The new version considerably widens the array of YOUBORA’s algorithms and data processing to the entire session, not just video playback.

Accedo Integrates AWS Elemental MediaTailor to Support Targeted AR Advertising September 7^th 2018 - 12:05 PM

IBC 2018 will be the launch of a targeted advertising solution to support Augmented Reality (AR) using the API integration of Amazon Web Services (AWS) Elemental MediaTailor. The Accedo AR experience is designed to give a TV viewer a more personalized and engaging second-screen experience for long-distance sporting events like marathons,

At IBC Imagine Communications Helps Broadcasters “Monetize The Wait” September 6^th 2018 - 04:00 PM

Heading into the 2018 IBC Show, vendors are jockeying to help support a broadcast industry that has seen—at least in the U.S.—widespread consolidation and an ever-increasing content race that have reduced equipment budgets and merged disparate technology infrastructures. The show will be full of software-based technologies that leverage the

Edgeware Promotes OTT Personalization and Security at IBC 2018 August 3^rd 2018 - 01:50 PM

Edgeware is showing its TV CDN and Origin systems at IBC 2018 this September in Amsterdam under the theme that OTT services are now capable of surpassing their legacy broadcast equivalents in potential for personalization and content security.

SMPTE Publishes Standards for Binding IDs to Media Assets Using Audio Watermarking Technology July 9^th 2018 - 08:30 AM

The Society of Motion Picture and Television Engineers (SMPTE), the organization whose standards work has supported more than a century of technological advances in entertainment technology, has published standards for binding Ad-IDs to commercials and Entertainment ID Registry (EIDR) codes to programming content. The standards specify use of Kantar Media’s a

Aveco Releases Ad Juggler – Master Control Automation for Sports Play Sponsorship July 6^th 2018 - 09:00 AM

Released at NAB, Aveco’s Ad Juggler allows operators hit one key to execute the proper type of sponsorship as a video and/or graphic. Ad also is posted to the as-run log, and reconciled to traffic and billing.

SeaChange International Re-Invents Product Portfolio With cFlow June 13^th 2018 - 11:00 AM

SeaChange International has unveiled a new cloud-based video management and delivery platform called PanoramiC that helps video providers optimize and personalize their subscribers’ video experience. It’s a part of a new companywide initiative called cFlow that leverages the company’s existing software products into a tightly integrated platform that provi

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