Working at the limits of broadcast technology, news providers are constantly stretching systems to deliver their story first. Discover how the winners operate and quickly master the technology they value.
IP and COTS infrastructure designs are giving us the opportunity to think about broadcast systems in an entirely different manner. Although broadcast engineers have been designing studio facilities to be flexible from the earliest days of television, the addition of IP and COTS takes this to a new level allowing us to continually reallocate infrastructure components to make the best use of expensive resource.
Technical advances in regionalization and personalization for Ad insertion are helping broadcasters leverage revenues from OTT and VOD. Improved granularity in distribution facilitates refined targeting of advertising giving broadcasters and advertisers unprecedented access to discerning viewers.
Program delivery to mobile devices and smart televisions has fueled the growth for internet delivery. But one of the challenges broadcasters and media content providers face is that the internet was never originally designed to stream large amounts of video and audio with virtually no dropout or latency.
Monitoring has always been the engineers’ best friend as it turns apparent chaos into order and helps us understand what is going on deep inside a system to deliver high-quality pictures and sound. As OTT continues to play a more prominent role, the need to monitor internet distribution systems is becoming increasingly compelling.
OTT delivery continues to expand to meet the relentless growing consumer demand. This trend shows no chance of abating and technologists are continually looking to innovation to scale infrastructures accordingly. But what does it mean to scale OTT? Where is the infrastructure? And who owns it?
SDI has been and continues to be a mature and stable standard for the distribution of video, audio and metadata in broadcast facilities. From its inception in the 1989 to the modern quad-link 12G-SDI available today, it has stood the test of time and even with the advent of IP and Ethernet, it shows no sign of waning.
As broadcasters continue to differentiate themselves through live programing and events, intercom is gaining more influence now than ever. This is especially true for large arena events where mobile crews demand the freedom of wireless connectivity. But as RF technology grows, the 2.4GHz band is becoming saturated.
Sound engineers have spent over twenty years implementing and improving audio over IP systems. This has given audio a head-start in the race to migrate to IP. Not only does the sound seamlessly transfer across networks but recent designs have propelled advances in security, integration, and control.