Internet delivery is playing an influential role in delivering programs. For viewers to have the best quality of experience, engineers and technologists must expand their understanding to appreciate the intricacies of computer networks & internet delivery.
The pressure to extract more revenue from ever shrinking budgets, due to expensive content rights contracts, is causing Broadcasters to re-evaluate—and in many cases reduce—how they spend their money on production tools and infrastructure. Recognizing this, live production technology providers like Grass Valley are getting “creative” in how they sell their products and cloud-native systems.
One of the surprises from the latest research published by Nielsen was the significant rise in audiences watching live linear TV. Lockdown has not only sent SVOD viewing soaring through the roof but linear TV is expanding rapidly. One reason for this, according to Nielsen, has been greater adoption of streaming by older age groups. Moreover, they aren’t expected just to revert back again. Even Netflix launched a scheduled programming feature recently targeting older audiences in France in a move likely to be replicated in other territories. The move is also seen as a response to advertising video on demand services. There’s one playout provider focussed on playout for linear TV channel management with a groundbreaking SaaS cloud playout platform. We spoke with Veset CEO Igor Krol to learn more.
Computer systems continue to dominate the landscape for broadcast innovation and the introduction of microservices is having a major impact on the way we think about software. This not only delivers improved productivity through more efficient workflow solutions for broadcasters, but also helps vendors to work more effectively to further improve the broadcaster experience.