OTT

Internet delivery is playing an influential role in delivering programs. For viewers to have the best quality of experience, engineers and technologists must expand their understanding to appreciate the intricacies of computer networks & internet delivery.

Recent OTT Content

This year’s Olympics was available to MVPD subscribers in captivating 4K UHD HDR with embedded Dolby Atmos immersive sound.

Bringing The Olympic Games Home In An Innovative, Automated WayAugust 27th 2021 - 09:00 AM

Sitting at home watching the Olympics 400m Women’s hurdles final live on NBC’s 4K HDR channel, home audiences were captivated by the sweat and effort displayed on screen with immersive sound of the runners’ feet hitting the track. Viewers thousands of miles away could be excused for thinking they had the best seat in the Japan National Stadium. The live 4K HDR broadcast of NBC’s primetime show throughout the Games were an extrasensory experience unlike any previous Olympics telecasts.

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Growth in streaming OTT delivery is changing the business realities of broadcast television production, playout and content distribution.

Grass Valley’s Scalable FutureAugust 23rd 2021 - 09:00 AM

New, in-cloud, pay-per-use business models offer new advantages to occasional REMI, field reporting, remote event production and similar content producers and distributors with a better business model to remain competitive and profitable without huge ongoing capital investments.

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Grass Valley’s Media Universe could be the answer to broadcasters’ revenue challenges.

Grass Valley Getting “Creative” To Navigate Disruptive TimesAugust 5th 2021 - 11:00 AM

The pressure to extract more revenue from ever shrinking budgets, due to expensive content rights contracts, is causing Broadcasters to re-evaluate—and in many cases reduce—how they spend their money on production tools and infrastructure. Recognizing this, live production technology providers like Grass Valley are getting “creative” in how they sell their products and cloud-native systems.

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“Anything with a printed circuit board in it is likely looking at similar market dynamics.” Tim Shoulders, Grass Valley CEO and President.

Parts And Chip ShortagesJuly 15th 2021 - 09:00 AM

TV equipment manufacturers are doing what broadcasters do best: Creatively helping each other work through a difficult technical challenge.

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Veset Nimbus is the company’s flagship linear playout SaaS product for professional broadcasters.

The Resurrection Of Live Linear TV And How To Playout From The CloudFebruary 3rd 2021 - 09:00 AM

One of the surprises from the latest research published by Nielsen was the significant rise in audiences watching live linear TV. Lockdown has not only sent SVOD viewing soaring through the roof but linear TV is expanding rapidly. One reason for this, according to Nielsen, has been greater adoption of streaming by older age groups. Moreover, they aren’t expected just to revert back again. Even Netflix launched a scheduled programming feature recently targeting older audiences in France in a move likely to be replicated in other territories. The move is also seen as a response to advertising video on demand services. There’s one playout provider focussed on playout for linear TV channel management with a groundbreaking SaaS cloud playout platform. We spoke with Veset CEO Igor Krol to learn more.

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IP requires new skills, new workflows.

Software-Defined Automation: Are We Nearly There Yet? Part IIMay 22nd 2020 - 09:00 AM

Playout automation has been enabling fewer people to control more channels for decades but we’re not quite at the point where human interaction can be eliminated altogether. Since most linear broadcasters will either move to a software-based deployment for their channels themselves or give them to a service provider that carries out that transformation for them, The Broadcast Bridge assesses the benefits and the challenges in so doing. Part II examines the crucial role of IP and the workflows and skillsets needed to operate such infrastructure.

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Essential Guide: Microservices For BroadcastersJanuary 29th 2020 - 11:00 AM

Computer systems continue to dominate the landscape for broadcast innovation and the introduction of microservices is having a major impact on the way we think about software. This not only delivers improved productivity through more efficient workflow solutions for broadcasters, but also helps vendors to work more effectively to further improve the broadcaster experience.

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Essential Guide:  OTT Monitoring UncoveredJune 20th 2019 - 12:30 PM

OTT distribution is worlds apart from traditional unidirectional broadcasting in terms of its fundamental operation and viewing preferences.

The internet is a rapidly expanding collection of service providers, many in direct competition, transferring broadcaster video and audio streams alongside many other types of often conflicting data.

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