Working at the limits of broadcast technology, news providers are constantly stretching systems to deliver their story first. Discover how the winners operate and quickly master the technology they value.
With its core business in live sports production, Grass Valley has seen its revenue contract significantly over the past eight months but with a new integrated software-defined product roadmap, it looks to bounce back while “reducing the pain” of migrating to IP. This insight, and more, was revealed during a virtual press conference presented by company management in early October.
Changing TV station dynamics, new markets, and new technologies are driving wireless remote broadcasting link solution innovations.
When the pandemic began shutting down TV stations in the spring of this year, journalists and producers were left to figure out how to work from home and set up technical systems they were very unfamiliar with. In many cases panic set in.
In terms of new broadcast cameras, if the recent virtual IBC convention is any indication of how the industry is supporting broadcast and TV studio customers, buyer confusion reigns supreme. Gone are the days of one-camera-fits-all applications.
Lets’ start by stating the obvious: TV reporters are not trained lighting designers. When the pandemic hit, stations were forced to figure out new ways of socially distanced, on-air reporting, and initially asked reporters to pick a well-lit room in their house and place a lamp behind the camera to illuminate their face.
Engineers and production crews help local TV stations maintain distancing and a sunny on-air personality.
Need a live shot from inside an unmarked moving rental sedan during a thunderstorm? No problem.
The current social and medical situation with lockdowns and distancing is unleashing new ideas at local TV stations. Some will become the new normal.