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More than 52% of survey participants report at least three-second latency delays or more in their live streaming broadcasts.
Practically all communication, including broadcasting, relies totally on electromagnetic waves that may be radiated far and wide from transmitters or guided along wires, waveguides or optical fibers.
Piracy is an ancient issue. In the media industry, piracy is the unlicensed use of content that is protected by copyright. While there are many benefits to OTT video, a downside is that its “over the top” nature where content travels via the internet (rather than a managed network), gives piracy more opportunity to thrive. OTT operators therefore need heightened awareness of how to manage the threat of piracy. But OTT also offers a promise: with the right legal framework, the available technical solutions could potentially bring video piracy to dramatically lower levels.
While the merits of 8K delivery is being debated by broadcasters around the world, some are moving forward with plans to deploy the high resolution quality in creative ways that engage viewers and encourage them to interact with a live broadcast.
Internet Service Providers (ISPs) are experiencing significant growth in bandwidth consumption largely due to the uptake of OTT video services and the growth in numbers of connected devices per household. ISPs are therefore navigating the path of making successful investments in their networks that support OTT operators’ goals and consumers’ expectations.
The need for synchronization rears its head in so many different endeavors that it has to be accepted as one of the great enabling technologies.
The Secure Reliable Transport (SRT) low latency streaming protocol has become more appealing for OTT service providers with the addition of viewer experience monitoring and further playout capabilities.
Although latency and resource coordination continue to challenge those considering cloud-based remote live production, the distributed architecture model is steadily gaining traction as a cost-effective alternate to hardware-based on-premise projects. To date this IT-centric architecture has not been deployed for high-profile productions like the Super Bowl or World Cup, but remote IP-video contribution, production and distribution has allowed second-tier sporting events to be televised globally whereas they might not be - due to cost and fully remote access - using traditional production methods.